The Fertility Testing Devices Market was worth USD 135.67 billion in the year of 2014 and is expected to reach approximately USD 264.93 billion by 2023, while registering itself at a compound annual growth rate (CAGR) of 7.72% during the forecast period.

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Report Overview:
The development of enhanced ovulation monitors that are easy-to-use with high exactness, rising middle period of first-time pregnancies in ladies and expanding awareness about fertility testing are some factors that are driving the development of the market. Additionally, factors, for example, declining rate of fertility among ladies over the globe and simple accessibility of ovulation monitors on web based business sites are further animating the development of the market. Nonetheless, high cost of ovulation monitors, the expanding inflow of fertility testing devices that are generic, and absence of prescient power and exactness in modern ovulation prediction methods to affirm ovulation are limiting the development of the market.

The worldwide fertility testing devices market by product is segmented into two fragments, fertility monitors and ovulation prediction kits. The ovulation prediction kits section represents the bigger offer of the worldwide market, while the fertility monitors portion is foreseen to develop at the higher CAGR in the conjecture time frame. The high development of this fragment is driven by the high exactness of fertility monitors, particularly in women who have PCOS, and increment in the quantity of product dispatches of enhanced fertility monitors.

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Regional Outlook:
North America held the biggest offer in the worldwide fertility testing devices market in 2015, trailed by Europe, Asia-Pacific. The Asia-Pacific locale is assessed to develop at the most elevated CAGR in the conjecture time frame. Factors, for example, growing number of women suffering from lifestyle disorders, decreasing fertility rate, rising subsidizing/speculations for the advancement of ripeness and ovulation monitors, and developing concentration of both global and household players on the Asia-Pacific market are driving the development of the fertility testing devices in the Asia-Pacific locale.

Major Market Players:
The leading players in the market are Fertility Focus Limited, Church & Dwight, Swiss Precision Diagnostics, Fairhaven Health, Geratherm Medical AG, Prestige Brands and Geratherm Medical AG.
The Fertility Testing Devices Market is segmented as follows-
By Product: Ovulation Prediction Kits, Fertility Monitors, Urine-based Fertility Monitors, Saliva-based Fertility Monitors, Others
By Mode of Purchase: Non-prescription or OTC Testing, Prescription Testing.

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